National Retailer Improves ROAS by 30% on Pinterest with TruSignal

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The Challenge

A leading retailer's agency needed a way to increase scale and return on ad spend for its client's Pinterest campaigns.

The Solution

TruSignal custom built a Lookalike Audience, based on the retailer's existing customers, to find more people who were likely to convert.

The Results

The custom solution was able to find millions of additional high-value prospects on Pinterest, and increased ROAS by 30%.