Dave Oliveira

Dave Oliveira

About Dave Oliveira

As chief operating officer, Dave leads TruSignal’s sales, client development and operations teams, and implements TruSignal’s strategic direction.

How to Flourish with Custom People-Based Audiences

As marketers continue to push spend to programmatic channels, they’re looking to expand beyond basic CRM retargeting. Many are realizing that the next step to gaining a competitive edge is using custom people-based audiences in all of their programmatic buys. To … Continue reading

Articles, People-Based Targeting | Comments Off on How to Flourish with Custom People-Based Audiences

Stayin’ Alive: A New Innovation That’s Giving Us Programmatic Fever

Data is a lifeline in today’s age of digital disruption. Brands that don’t use data to innovate often struggle to survive. And for those who aren’t keen to this warning, consider one question: When is the last time you visited … Continue reading

In the News | Comments Off on Stayin’ Alive: A New Innovation That’s Giving Us Programmatic Fever